Privacy Policy

1. Introduction

Direction Prime ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, platform, and logistics services.

2. Information We Collect

We may collect the following types of information:

Personal Information

• Name, email address, phone number, and mailing address
• Business name and contact details
• Payment and billing information
• Shipping and delivery addresses
• Account login credentials

Automatically Collected Information

• IP address and browser type
• Device information and operating system
• Usage data (pages visited, time spent, interactions)
• Cookies and similar tracking technologies

3. How We Use Your Information

We use the collected information for the following purposes:

• Processing and managing your shipments and orders
• Providing real-time tracking and delivery notifications
• Communicating with you regarding your account and services
• Improving our services and user experience
• Complying with legal obligations and regulatory requirements
• Preventing fraud and ensuring security
• Sending promotional content and updates (with your consent)

4. Information Sharing

We do not sell your personal information. We may share your information with:

• Service Providers: Third-party partners who assist us in operating our platform, processing payments, and delivering shipments
• Shipping Carriers: To facilitate the transportation and delivery of your goods
• Legal Authorities: When required by law or to protect our rights and safety
• Business Transfers: In the event of a merger, acquisition, or sale of assets

5. Data Security

We implement industry-standard security measures to protect your personal information, including encryption, secure servers, and access controls. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience on our platform. These may include:

• Essential Cookies: Required for the operation of our website
• Analytics Cookies: Help us understand how visitors use our site
• Functionality Cookies: Remember your preferences and settings

You can manage your cookie preferences through your browser settings.

7. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access: Request a copy of the personal data we hold about you
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your personal data
• Opt-Out: Unsubscribe from marketing communications at any time
• Data Portability: Request a transfer of your data in a structured format

8. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When your data is no longer needed, we will securely delete or anonymize it.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party websites you visit.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at: